This looks interesting. I wonder how seeed feel about this?
It looks exactly like seeed’s site. Pity they can’t sue em (being in china after all).
Is it illegal to copy someone’s business model? Doesn’t this promote a healthy competition where the consumer wins?
Not really as the goods sold are very different and they are just using the same store front software. You often see this a lot when they don’t bother to create their own look and use a built in template 
Oh, it’s software? Well now it makes sense.